Non-Endemic
Impactful advertising for non-endemics
As a non-endemic brand, your products are not sold directly through Albert Heijn and bol. However, AdRM provides a great opportunity to leverage the insights of Albert Heijn and bol and advertise within our retail environment.
Retail media offers impactful advertising for non-endemics:
- Through retail media you can reach customers in a shopping mindset, which increases the tendency to purchase a product.
- Non-endemic advertisements have a high noticeability. These advertisements are not what you expect within the retail environment and therefor will grab the attention.
- Retail media offers a broad reach: “retail media is mass media”. Almost everyone visits a supermarket, either in-person or online. Allowing you to reach a wide range of customers, or a very specific target group.
By identifying attributes of your main customers, we help you to target the relevant audience with your advertisements. This is an unique opportunity to promote a service or product for companies not selling directly through Albert Heijn and bol.
We offer a variety of options to make sure you reach your target audience in a successful way. It’s possible to make use of more than one advertising option.
