Homepage banner

The start of the shopping journey on the website and in the app

With the homepage banner you will directly target shoppers who visits the Albert Heijn website or application, whether they order groceries or check opening hours.

Boost engagement and increase conversion for your products through the homepage banner, with more than 10 million impressions per week.
Logo
Logo
Logo

Dimensions

  • The banner is rectangular
  • Banner dimensions: 714 x 224 pixels

Specifications homepage banner

  • The half width editorial can’t exceed 40 kb
  • The image may not contain text or stickers. It’s possible to use a logo. It’s also possible to use AH-stickers, after approval
  • The title contains a maximum of 45 characters
  • The CTA contains a maximum of 20 characters
  • All text must be in Dutch
  • No direct call to purchase (e.g. Buy/Order now!)
  • No exclamation marks or dots at the end of a title or CTA
  • No trademark symbols
  • No text in capitals
  • Use an existing landing page on the Albert Heijn website with the promo product. To find a product page, go to: ah.nl > producten, frisdranken, sappen, koffie, thee > Perla.
    Correct: https://www.ah.nl/producten/merk/perla-huisblends
    Incorrect: https://www.ah.nl/zoeken?query=perla
  • The total number of impressions will be split in two banners if there’s an A/B test.


Please note: the banners will be published with the provided input. The preview email is a check and not a revision round.

What you must deliver:

We would like to receive the following items:

  • Image (714 x 224 pixels) without text and a maximum size of 40 kb.
  • One pastel colour
  • Title
  • CTA
  • Search result

Colors

  • The banner has a background which contains one of the eleven pastel colours. No extra prints or patterns on the background allowed